Word of Mouth Marketing by Andy Sernovitz is summarized on audio podcast by Patty Sadallah.

This summary covers the essential concepts of word of mouth marketing and the 5 'how-to T's' which are talkers, topics, tools, taking part and tracking. Finally, the summary addresses the must try word-of-mouth marketing techniques.

This is the immediate download version of this product. Members automatically receive this product as part of their membership fee. Please see CD version of this in the online store if you would like a CD mailed to you instead of an instant download.